Thursday, August 30, 2007

Now, Discover Your Strengths


By Marcus Buckingham, Donald O. Clifton

Now, Discover Your Strengths is a book that is focusing on enhancing people's strengths rather than eliminating their weaknesses.Marcus Buckingham, who is a member of the Secretary of State's Advisory Committee on Leadership and Management; started as a senior researcher with The Gallup Organization and Donald O. Clifton, Chair of the Gallup International Research & Education Center developed the Strengths-based approach to management that is now gaining wider implementation.

This book fully describes positive personality themes the two have formulated (such as Achiever, Developer, Learner, and Maximizer) and explains how to build a "strengths-based organization" by capitalizing on the fact that such traits are already present among those within it.

Unfortunately, most of us have little sense of our talents and strengths, much less the ability to build our lives around them. Instead, guided by our parents, by our teachers, by our managers, and by psychology's fascination with pathology, we become experts in our weaknesses and spend our lives trying to repair these flaws, while our strengths lie dormant and neglected.

Marcus Buckingham and Donald O. Clifton have created a revolutionary program to help readers identify their talents, build them into strengths, and enjoy consistent, near-perfect performance. At the heart of the book is the Internet-based StrengthsFinder® Profile, the product of a 25-year, multimillion-dollar effort to identify the most prevalent human strengths. The program introduces 34 dominant "themes" with thousands of possible combinations, and reveals how they can best be translated into personal and career success. In developing this program, Gallup has conducted psychological profiles with more than two million individuals to help readers learn how to focus and perfect these themes.

his book contains a unique identification number that allows you access to the StrengthsFinder Profile on the Internet.The book will show you how to leverage them for powerful results at three levels: for your own development, for your success as a manager, and for the success of your organization.

With accessible and profound insights on how to turn talents into strengths, and with the immediate on-line feedback of StrengthsFinder at its core, Now, Discover Your Strengths is one of the most groundbreaking and useful business books ever written.





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